Perfecting the use of “Gamification” Techniques to Increase Learner Engagement

Recently, we had to hold multiple sessions because demand for our webinar about Gamification was so overwhelming.  So what’s all of the excitement about?

The “gamification” of training designs isn’t new, it’s just newly popular and in more demand thanks to the highly publicized success of platforms like Facebook, Foursquare and Gowalla.

Let’s start with a definition (from Wikipedia):

“Gamification is the use of game-thinking and game mechanics in non-game contexts in order to engage users and solve problems. Gamification is used in applications and processes to improve user engagement, ROI, data quality, timeliness, and learning.”

The most important word in that paragraph is engagement.  Because in the field of learning, engagement translates to retention; retention translates into application; and application translates into results.  So if you want to drive results, drive engagement, and if you want to engage: gamify your learning.

At Blueline Simulations, we have been perfecting the use of “gamification” techniques to increase learner engagement for more than a decade.  Examples of how we do that include:

  1. Utilizing progress bars or other visual meters to indicate how close people are to completing a training element.
  2. Embedding casual games or game elements into the designs of our Blueprint Learning Visuals and our Level II & III eLearning designs.
  3. Using virtual currency in our business strategy and finance simulations.
  4. Incorporating peer challenge and feedback mechanisms into YouTube style best practice sharing.
  5. Constructing leaderboards, awarding points and conquering levels are all foundational to the design of our Level IV eSimulations.

Want to learn more.  Give the gamification experts at Blueline Simulations a call today!

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